** For personal Amex Platinum cardholders only **
Platinum Card® Members get 40% more Hilton Honors™ Points when you transfer Membership Rewards® points through from May 9 to May 31. Offer is only available to current Platinum Card Members on a Platinum Account opened on or before April 20, 2024. Terms apply.
Please note: This transfer bonus is part of the American Express 40th Birthday celebration for The Platinum Card® from American Express. Only personal U.S. Platinum Card® cardholders are eligible. It seems that those holding personal Platinum cards like the Schwab Platinum Card are elso eligible – however, many people that are eligible are not seeing the offer in their account so make sure you see the 40% bonus before transfering!
While it’s always hard to recommend speculative transfers, Hilton points have gotten more attractive since announcing that SLH hotels will be fully integrated into Hilton Honors (See Dave’s recent musing about his thinking on how Hilton points may be becoming more valuable). And as long as you have at least the lowest tier Hilton status, the 5th night is free on any award and resort fees are also waived on award stays.
We value an Amex point at 1.7 cents and a Hilton point at 0.5 cents and while those values are average, with a 5th night free award you can definitely do well transfering 1,000 Amex points for 2,800 Hilton Honors points.
Our advice is to run some sample searches for potential redemptions to see the value you’re likely to get before transfering.