Let’s just get it out of the way – it’s odd that this bonus is starting on the 16th of March and ending on the 12th of April. Luckily, since you are subscribed to Transfer Bonus Alerts, you can get notified 7 and/or 2 days before that odd expiration date!
Next, this bonus is being offered directly by Citi, so you can see it in the usual place in your ThankYou account (I always prefer that to the ones sponsored by the airline directly where the bonus may or may not be instant).
It’s 25%, so it’s not too shabby, although Citi made the same offer back last October (you can see all historical bonuses to Avianca Lifemiles from all issuers here). Many recent transfer bonuses from other credit card currencies have been just 15%.
Avianca has really been messing with its program lately. They’ve devalued twice in the last 6 months, although in the most recent devaluation all sorts of quirks emerged with pricing. For instance a business class ticket from the US to/from Europe could be 69,000 miles or it could be 80,000 miles. And last week, I saw JFK – Zurich in Business Class on Swiss for around 55,000 miles!
All of the same issues I’ve always had around Lifemiles customer service remain. I don’t want to ever have to deal with a schedule change than needs a ticket reissued with them again, and sometimes the website shows phantom availability and phone agents are often unable to help after incredibly long hold times.
You can also stack a Lifemiles+ membership with this (from $20 / month or free if you have the Lifemiles Amex). If you found a business class ticket for 69,000 miles, after the 10% lifemiles+ discount and 25% transfer bonus, it would be a great deal at 49,680 – if you know the risks of Lifemiles bookings and are ok with that.
So, Â for expert Lifemiles users, this could be a great deal…. but would I speculatively transfer? Not a chance.